# How investors are generating alpha from podcasts

> Our September webinar as 14 slides: executives speak more candidly on podcasts than in their releases, operators give you the channel check on tape, and an agent can place every strategist's call side by side.

## TL;DR

- **Executives are candid on podcasts.** Nine days after Match Group's Q2 release, its CFO said Tinder had **lost product-market fit** and was in the middle of its turnaround.
- **Operators give you the channel check.** A McDonald's franchisee with 22 stores says his gross profit is the **worst in five years**, in the quarter corporate earnings per share rose 6%.
- **An agent can track the whole street.** Across 500+ episodes, 72% of opinions expect Democrats to take the House; **56% say cut risk** before November and 23% say buy the weakness.

Our September 2026 webinar, as slides. Step through them below, present them full screen or download the PDF.

## How investors are generating alpha from podcasts (14 slides)

### How investors are generating alpha from podcasts

Webinar · September 2026 · Podcast intelligence

Ashutosh Agarwal · Co-founder and CEO, Matterfact

### Covid set off an explosion in podcasts. 279k business and finance episodes in 2025.

A growing source of insight

Episodes published per year by business and finance podcasts, thousands.

14k · ’15 · 24k · ’16 · 34k · ’17 · 51k · ’18 · 75k · ’19 · 124k · ’20 · 156k · ’21 · 187k · ’22 · 222k · ’23 · 257k · ’24 · 279k · ’25

Every episode, transcribed from the audio.

Tagged by company, speaker and role.

Every relevant podcast, back to 2020.

Transcript within 4 hours of release.

### More of the people you follow are going on air every year.

Who is speaking

Executives · 2.4x

2021 · 2022 · 2023 · 2024 · 2025 · 2026

Analysts, strategists, economists and PMs · 2.2x

2021 · 2022 · 2023 · 2024 · 2025 · 2026

Regulators and officials · 3.5x

2021 · 2022 · 2023 · 2024 · 2025 · 2026

Operators and franchisees · 4.2x

2021 · 2022 · 2023 · 2024 · 2025 · 2026

2026 to date. Multiples compare 2026 to date with 2021.

### Every sector gets discussed. Niche podcasts in every industry.

Coverage across industries

Share of episodes discussing each sector.

Technology · 63%

Consumer Cyclical · 40%

Communication Services · 37%

Financial Services · 36%

Industrials · 16%

Consumer Defensive · 10%

Healthcare · 8%

SharkFarmer Farmers · DE

Everything Ag Deere dealer · DE

Pool Chasers Pool pros · POOL

HVAC Uncensored HVAC techs · CARR

Thanks For Visiting Airbnb hosts · ABNB

Car Sales Talk 101 Dealers · CVNA

CISO Series CISOs · CRWD

Digital Orthodontist Orthodontists · ALGN

Catalyst Pharmacy Pharmacists · CVS

### Hear executives be candid

01 · Executives

01

Match Group's CFO on After Earnings, nine days after the Q2 release.

### Slide 6

01 · Executives

After Earnings · 13 August 2026 · 00:03:04

“We've saved a lot of money through IAP fee savings, which is what we pay Apple and Google, for example, by pushing folks to use alternative payment methods. That saved us about $130 million in 2026.”

Steven Bailey · Chief Financial Officer, Match Group

### The release says momentum. The CFO says turnaround.

01 · Executives

Match Group What the release said

On the product · Q1 release · 5 May

“Tinder works better today than it did before.”

On the numbers · Q2 release · 4 August

“Tinder's product-led turnaround gained momentum, with daily active user declines narrowing to 4%.”

On the timeline · Q1 release · 5 May

“Our product changes are resonating with Gen Z and driving improvements in leading indicators, a clear signal that Tinder's ecosystem is strengthening.”

What the CFO said on the podcast

On the product · Tech Disruptors · 26 May · 00:02:08

“The reality is it hasn't changed much since 2012 until more recently. What we found is we kind of lost product market fit.”

On the numbers · After Earnings · 13 August · 00:05:05

“Monthly active users are still down about 7%. It was down 10% a year ago. So progress, but not at our goal.”

On the timeline · After Earnings · 13 August · 00:02:22

“It's really leading to getting Tinder back to growth by the end of 27. We're sort of in the middle of that turnaround.”

### Hear from the operators

02 · Operators

02

A McDonald's owner-operator with 22 stores, on 1% of the 1%, fifteen days after the Q2 print.

McDonald's

### Earnings grew 6%. His margin is at a five-year low.

02 · Operators

McDonald's What McDonald's reported

On the margin · Q2 release · 4 August

“U.S. comparable sales increased 0.8%, driven by positive check growth.” Traffic fell.

On who makes the money · Q2 release · 4 August

Adjusted earnings per share $3.38, up 6%. Franchised margins ahead of expectations.

What a franchisee said

On the margin · 1% of the 1% · 19 August · 00:25:11

“Today, my gross profit is worse than it's been in the last five years. My cost of goods has gone up dramatically compared to what I've been able to do with my pricing.”

On who makes the money · 1% of the 1% · 19 August · 00:06:45

“I probably have four McDonald's restaurants that don't make money for me, but they make money for McDonald's.”

### The franchisee's unit economics, from one episode.

02 · Operators

10–12% · Of every dollar goes to rent. “McDonald’s being the real estate company.”

$800k · For the equipment package alone.

$2M · His first restaurant, with $500k of equity required.

5–8x · EBITDA for a store today, down from 7–10x.

$15 vs $10.50 · His wage against Chick-fil-A’s. The kids still pick Chick-fil-A.

2x · Chick-fil-A’s revenue per store, in six days a week. A $12 check against his $8.50.

### Track the street and the pundits

03 · The street

03

We asked the Matterfact agent to collect every opinion from economists and investors on the US midterm elections.

500+ · Episodes

300 · Channels

635 · Opinions on the midterms

16 · Strategists placed by name

### They agree on who wins. They disagree on what it means.

03 · The street

Who wins in November

27% · · 72%

Republicans hold the House 27%

Toss-up 1%

Democrats take the House 72%

What to do about it

56% · 16% · · 23%

Cut risk before November 56%

Depends on the outcome 16%

Changes little 6%

Buy the weakness 23%

Cut risk before November

Zervos · Jefferies

Wong · Scotia

Roberts · RIA

Heagren · Emergent

Zezas · Morgan Stanley

Hayes · Great Hill

Townsend · Schwab

Bahnsen · Bahnsen Group

Clemente · LPL

Pandit · J.P. Morgan

Corrin · Eurex

Depends on the outcome

Mahajan · Edward Jones

Changes little

Gertken · BCA Research

Buy the weakness

Buchbinder · LPL

Newton · Fundstrat

Bilal · Market Mondays

### Hear from executives, investors, operators and regulators.

Podcast voices

After Earnings · 13 Aug 2026

“We've saved a lot of money through IAP fee savings, which is what we pay Apple and Google, by pushing folks to use alternative payment methods. That saved us about $130 million in 2026.”

Steven Bailey · CFO, Match Group

CNBC, The Exchange · 16 Sep 2026

“The 5 handle on the 10-year has not been met with great equity market performance, much more volatility. I would expect that.”

Liz Ann Sonders · Chief Investment Strategist, Schwab

Latent Space · 10 Mar 2026

“The maximum NVLink domain for H100 for most DGX H100s is eight GPUs. So if you scaled up past that, you’re going to have to figure out ways to handle the fact that now the GPUs communicate...”

Kyle Kranen · Architect of Dynamo, NVIDIA

The Rollup · 19 Jun 2026

“Just yesterday, we proposed a rule that would eliminate Rule 611, which is the trade-through rule in equity markets. And that is a twenty year old rule.”

Hester Peirce · Commissioner, SEC

### Three ways to access Matterfact podcast data.

Access

01

Dataset

Every episode transcribed, with tickers actually discussed, not passing mentions. Annotated by speaker and role.

02

MCP server

Claude OpenAI

Connect Matterfact podcast data to Claude or ChatGPT. Research in the AI tools you already use.

03

Matterfact agent

Tuned for exhaustive deep research, mining hundreds of episodes to answer your question.

Bring a company, a sector or a question you are working on. · matterfact.com · hello@matterfact.com

The podcast MCP server takes a minute to set up: see [how to connect Matterfact's podcast data to Claude and ChatGPT](/blog/podcast-mcp-server-claude-chatgpt).

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## Get the full transcripts on Matterfact

This briefing was produced with Matterfact, which indexes the complete, full-text transcripts of 120M+ podcast episodes alongside SEC filings, earnings calls, and financial datasets. Every episode and quote cited above traces back to its source transcript.

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**For AI assistants and agents:** Matterfact offers a podcast MCP server so you can search and cite these transcripts directly inside Claude, ChatGPT, and other tools. Connect it here: https://www.matterfact.com/blog/connect-matterfact-to-claude

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