# Pharma Tariffs Loom as Lilly Wins Medicare and MA Plans Retreat - Healthcare Policy: Drug Pricing, IRA & Managed Care - Week of September 26, 2026

> Three forces ran through the healthcare podcasts for the week of September 26, 2026: a September 29 drug-tariff deadline that the largest drugmakers have bought their way out of, Medicare's new obesity-drug coverage that is handing Eli Lilly roughly 70% of new senior GLP-1 starts, and a Medicare Advantage retreat as insurers exit markets and cut broker pay to protect margins.

## Healthcare Policy: Drug Pricing, IRA & Managed Care

### Week of September 26, 2026: Pharma Tariffs Loom as Lilly Wins Medicare and MA Plans Retreat

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## Intro

Three stories ran through this week's podcasts, and they all come back to one question: who pays?

First, drug tariffs of up to 100% are set to start on **Tuesday, September 29**. The biggest drugmakers have already bought their way out by signing pricing deals with Washington. Smaller companies are left guessing.

Second, Medicare started paying for obesity drugs on July 1, and Eli Lilly's CEO put the first real number on it: about **700,000 seniors** have started a GLP-1 drug since then, and Lilly is getting roughly 7 out of 10 of them. Employers are moving the other way and dropping coverage of the same drugs.

Third, private Medicare plans are pulling back hard. They are exiting whole regions, cutting extras like gym memberships, and in some cases no longer paying brokers to sign up new members. Insurance agents describe this fall's enrollment season as the biggest shake-up they have seen.

Policy is being set by executive deals, federal agencies and state legislatures, not by Congress. That makes it faster and harder to predict.

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## TL;DR

- **Tariffs start September 29, and the details still aren't out.** Up to 100% on patented drugs and their ingredients. The 13 companies that signed "most-favored-nation" pricing and US-manufacturing deals are exempt. Mid-size biotechs are exposed, and one biotech CEO expects the pricing deals to be "coming for the mid-caps" next.
- **Medicare obesity coverage is a big early win for Lilly.** About 700,000 new senior starts since July 1, with Lilly taking roughly 70% of them (per CEO David Ricks). Employers, meanwhile, are dropping GLP-1 coverage altogether because it costs them $500–$700 per worker per month.
- **Medicare Advantage insurers are shrinking to protect their margins.** They are exiting service areas, trimming extra benefits and cutting broker pay. Sicker seniors are moving into traditional Medicare with supplemental "Medigap" policies, and Medigap premiums rose about 17% on average.

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## What's new

### 1. Drug tariffs arrive Tuesday, and the big companies are already exempt

**[BioCentury This Week, Ep. 388: Biotech IPOs, CAR T safety & pharma tariffs](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhbfiaYa6u5v5gXg-2FnJN-2B2yO7hW6Ov7J1V-2BcmcC0hNvuMtNa8KxE8Qt1oSIAr1N4BcVGadSZv1HZZrCEaHGl2x2W7zzFepObyJCRqQPa0hfDQ-3D-3DbsU9_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkd-2F55Jxq5P0PnHdjfFoOlzaX6dquwI1vi1OZOKU6GV4ZkBrz-2Fx-2BX9BloI9nQFNO6QFGmcZLT8RRSoSyezIMf2OsF7KSM-2F-2BFSY9Gjz2OZIyH9YCjigG3G6l-2FyshyUqK-2FZ4iOU-2FsdHnSXtxmH7KjhVAJo-3D)** (Sep 22) · Speaker: Steve, BioCentury's Washington reporter · *Pundit (journalist)*

BioCentury's Washington reporter described the September 29 tariff start plainly:

> "Yeah, it's a mess. Look, the government is on track to impose tariffs of up to 100% on patented pharmaceuticals and their ingredients, APIs, starting on September 29th. That's what's supposed to happen. But nobody knows which products are going to be affected, which companies are exempt, which products are exempt, or how the process is going to work."

("APIs" means active pharmaceutical ingredients, the chemical inside the pill.)

Here is what is known so far:

- **13 companies are exempt.** These are the ones that signed "most-favored-nation" (MFN) pricing deals and US-manufacturing ("on-shoring") deals with HHS. An MFN deal ties a drug's US price to the lowest price paid in other wealthy countries.
- **Generics and biosimilars are exempt for now.** Biosimilars are cheaper copies of biologic drugs.
- **Rates depend on the country.** Some countries face 15%, some 20%, and the rest get the 100% default.
- **Some categories are supposed to be exempt, with conditions attached.** The administration has named orphan (rare-disease) drugs, nuclear medicines, plasma therapies, fertility treatments, cell and gene therapies, and antibody-drug conjugates. Lawyers disagree on how the exemptions work. One reading is that a product qualifies only if it comes from a country with a US trade framework or meets an "urgent U.S. health need." The other is that existing products in those categories are exempt automatically and only new products must meet the conditions.

He also noted that BIO (the biotech trade group) CEO John Crowley wrote to the Commerce Department with this complaint: "The big companies have gotten themselves exempt through the MFN and onshoring deals." The companies left exposed are small and mid-size ones, especially those that manufacture in China or India.

**Why it matters:** The tariff works less like a trade policy and more like pressure to sign a pricing deal. Large pharma companies that already signed are protected. Mid-size companies that rely on overseas contract manufacturing face a cost they can't yet estimate, starting in three days. Watch for last-minute guidance or a delay. The reporter also flagged President Xi's upcoming Washington visit as a wildcard.

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### 2. A leaked Pfizer pricing deal shows a "revenue share" clause, and a biotech CEO expects mid-caps to be next

**[Biotech Hangout, Episode 197](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhayt-2BhfQncSZJgixRt6VRHQFZZZte5N2yZMUWrl-2Fkq30ctLrYIHe0bht9ztqkEFa1OHliUecK7-2FF-2FcuCQBIvYafOWDGp5zZXRzwyXZS95xdA-3D-3D8Ujp_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkQTdH8VLpoveFtEpDEqPDcj2XhonE83PEfvAyMC2ZjwmH4CSyyRcE4-2FNA5i5PYUlQD2qCMhmI0iJd13Xp8XQfYrJOny1g04kyjLaHWU5B3mJaY6qwNcngAPWnWVJemGip82LeEnp0YWItoROrQllj28-3D)** (Sep 25) · Speakers: Matt Klein (biotech CEO and co-host) · *Operator*; Sam Fazeli (host) · *Pundit*

Several of the MFN agreements, Pfizer's among them, were released through public-records (FOIA) requests. Klein said much of the important detail was blacked out, but one clause stood out. If Pfizer gets higher prices in other countries, it gives part of that extra revenue to the US government.

Klein, who runs a drug company, was more positive than you might expect:

> "if the government is willing to go out and advocate on behalf of U.S. biopharma companies and is able to successfully push other countries to pay more for drugs, I think it's reasonable the taxpayers should get some of that benefit if it's something that accrues to the industry here."

Then he said the part that matters most for smaller companies:

> "I think we don't have an MFN agreement with the government today. I suspect given what we're seeing around us that like it's sort of coming for the mid-caps and it may be a conversation we have to have at some point. And I think we'd be open to them from what I've seen other people sign."

Fazeli, speaking from Europe, pushed back. European budgets are already stretched by energy costs, defense spending and slow growth: "the reality, unfortunately, may end up being that the Europeans just can't afford to pay the extra cash." If Europe can't or won't pay more, he argued, "the only option left is to raise prices in the U.S. So I'm not convinced this is a very simple math that's going to work out."

Klein reduced it to three possible outcomes: "investors could get smaller returns on drugs that sell for less money globally... Fewer drugs could be developed... Or there's got to be some equalization." In his words, "mechanically, that's math. The rest is like a policy question."

**Why it matters:** The deals are meant to make other countries pay more, not only to cut US prices, and Washington takes a share of any gain. So a company's exposure depends on how much it can raise prices outside the US, not only on its US price. A mid-cap CEO saying openly that he'd be "open" to a deal suggests the next round of signings will include smaller companies.

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### 3. Lilly's CEO: 700,000 seniors started GLP-1s in about 11 weeks, and Lilly got 70% of them

**[Halftime Report, Stocks Rise as Oil and Yields Ease: Your Next Move 9/21/26](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhnOw6Ci0pcy2AvoZmpeHnQbQ7GZsbPFwgFcVBRx0A7sB-2FFW8g-2FcgHx7qdVTBvyT8jeATyQZ39p5TP1mFARDn9WDJjS7lSQhAX4imaArzn6Og-3D-3Dv0fR_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkXfFYV3mghMzAlmnSpGfbegLucyiWedmBFgRWmUJ-2Fo-2FsYqnY4sXwZV-2BzZOZuEfy-2BOzoQ-2BJVW-2BD6dMbCCwslOw9fIMqlv9uy4ES-2Fb0wYUrrKLY215eiCnAxUFiuVJX3JLrh-2B-2FzNAgs8rpJ5wv-2ByCoFv0-3D)** (Sep 21) · Speaker: David Ricks, CEO of Eli Lilly · *Operator*; plus investor panelists Joe Terranova and Jim Lebenthal · *Pundits*

This was the most useful data point of the week. On Medicare's new obesity-drug coverage, which began July 1:

> "I think there's about 700,000 new seniors who've started on GLP-1 medicine just since July 1... It's very market expansionary, which is what we had hoped. Lilly's doing well in that. We're capturing about 7 out of 10 of those new patients. And a lot still on Z-bound."

He said doctors are putting the heaviest, sickest patients on Zepbound (Lilly's injectable). Foundayo (Lilly's daily GLP-1 pill) is for patients who "want the convenience but also maybe just need to lose 25, 30 pounds." About one in three new starts in the oral GLP-1 category are going to Foundayo, and seniors "seem to be interested in oral solutions."

He also praised the government, which CEOs rarely do on air: "I have to give a hats off to the government. Actually, CMS probably isn't letters you think about when you think about efficiency and effectiveness. But they did a nice job rolling this out... I really haven't heard that many problems with the logistics."

Next up for Lilly is an FDA decision on Foundayo for type 2 diabetes later this year. Ricks argued the market for oral diabetes drugs is "about the same size" as the obesity market. More data on Foundayo, retatrutide (Lilly's next-generation injectable) and a tirzepatide-plus-amylin combination was due at the European diabetes meeting (EASD) the following week.

The investors disagreed. Joe Terranova (owns Lilly) pointed to the stock at about 28x forward earnings and Lilly's diversification through "$20 billion so far year to date in 2026" of acquisitions. Jim Lebenthal (doesn't own it) said the valuation "has come down quite a bit, and it's becoming quite attractive," but asked the key question: "can they diversify beyond GLP-1s, beyond obesity?" He prefers more diversified drugmakers such as AbbVie, AstraZeneca and Vertex.

**Why it matters:** For Lilly, Medicare coverage is a big new source of patients, and CMS is handling the logistics smoothly. For Medicare Part D plans and the private insurers running them, 700,000 new users in about 11 weeks is a new cost that 2026 bids probably didn't fully price in. This is worth watching as insurers report Q3 results in late October.

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### 4. Employers are dropping GLP-1 coverage entirely, which has never happened with a whole drug class

**[Everybody's Business, Why Are Employers Dropping GLP-1 Coverage?](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOgwOawP-2FNMjr9ldTlPXcsbOI0-2BNAOTxVmJvCyNYi4fRyBkO9Y7o9lKHsWtXSfPKgny42hKTYkAwSBiX2QiUQZrB8hUy-2Bbg6szL9hQ4U8Qj8hA-3D-3DOfFT_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkUw5WSsAPwpiWGnQXlKmqQn7yxNnqxJXoxQlTS8lj9DRQSm-2FYiP0v9FScef1VHlHG4QVoie4Jjm2XkhRXi1CRuTB-2F0P9dSHTaouQgiFGl0CFnmtzIDHc-2FpuoGD2ec8ID2EJ39LFQ-2BSfLNm-2FeNVHhwq8-3D)** (Sep 25) · Speakers: Taylor Nicole Rogers (Bloomberg workplace reporter), with hosts Max Chafkin and Stacey Vanek-Smith · *Pundits (journalists)*

While Medicare is adding coverage, employers are taking it away. Rogers said benefits economists told her "there's never been an entire category of drugs that employers have carved out before. Usually, if there's one drug that's too expensive, they'll give you an alternative. But this time, they're saying you're just out of luck."

The numbers she gave:

- Employers pay **$500–$700 per month** for one employee's GLP-1.
- About **1 in 10 Americans** now take a GLP-1.
- Health coverage costs employers about **$18,000–$19,000 per employee**, and the average increase they face is **6.7%**.
- One worker's cost went from **$25 a month to about $300** for an unapproved compounded version after her employer dropped coverage.
- Union surveys found members choosing "between buying groceries for the family and staying on their medicine."

She added that the long-run savings are unproven. One study found employers were spending more, because follow-up doctor visits cancelled out the savings from avoided diabetes or sleep apnea.

**Related:** [InvestTalk, The Weight-Loss Drug Boom Hits Its Middle Age](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOi7INT5ipmuWKWf9upWlLp-2B2P-2B-2BHh-2B2UtqCnJ00fcuXLu4ucyP41jznKblkW4jBjPdjyxh5vrN3P3q0fMyKfvMaMjQM-2BgCqQiNCaUd446jnwQ-3D-3DtHb2_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkawWEUeESkuhkoQTB6cXe30PErptmFGhB0szO3kNwqSvoGAJdM33Gx-2BWr3z-2FjBnHj8l4wskNyYvkEV-2Bq46bRM9woEruPsbiqJ7tMu8cvt4V-2BGOoQq20RnPnFzU4SboDv0x9eGopGtnDywadwaAlJPFA-3D) (Sep 23; host Luke Guerrero, *Pundit*) made the investor version of this point: "if GLP-1 spending starts showing up as a meaningful line item in corporate earnings, it becomes a bit more of a margin story for companies that have absolutely nothing to do with the drug in the first place." He also said lower-priced generic entrants in some markets are "bullish for the category, but it's bearish for the companies that were already seeing massive margins."

**Why it matters:** GLP-1 demand is moving from employers to the government. Medicare is adding patients just as employers drop them. For Lilly and Novo, the mix is shifting toward government prices and direct cash-pay sales. For employers and the companies that manage their benefits, GLP-1s are now one of the biggest line items in health costs.

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### 5. Medicare Advantage: plans are exiting, cutting broker pay, and pushing sicker seniors into traditional Medicare

This came up on four separate podcasts from different angles.

**[An Arm and a Leg, Medicare is more broken than we thought](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhF0ui3M4SQZ18q4o0PKSLBdyLmLChYUC9xZ5Vs5-2B9uueS1UVrC6JN-2Bz2-2Fym8xJGFHphnsgcfj7t3HBQK5yP-2BoOh8k6PJfAIVvfcEX7V6xt6A-3D-3DVl_V_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkZmBSmJQu6fpq81PjqNam5XozIb8StkKp7QLR8VcgUEifP0b5UjWeAcJGkeSweUlF7cvr5IIFT-2Bsbz6fpnGFOSK8PpKNshvunhSQ7oZKFRkLYeDQXt2n-2F1cbYdIBdU-2BXdvjDWkPIXmpTmkHTOXKjhTo-3D)** (Sep 24) · Speakers: Minnesota broker Alison Ebert, state Medicare hotline lead Kelly Jo Greiner · *Operators*; Urban Institute researcher Laura Skopec · *Expert*; KFF Health News reporter Julie Appleby · *Journalist*

After Minnesota nonprofit insurer UCare failed and pulled its Medicare Advantage (MA) plans, broker Alison Ebert got a call from her UnitedHealthcare contact: "I just want to let you know before you get the email, we're not paying commissions this year." According to Ebert, all the major carriers except the Allina Health Aetna joint venture did the same. She said a representative from one of the big companies told her why:

> "With UCARE exiting the market, she said, let's face it. We don't want everybody that sunk UCARE on our plan. And so this is how we're going to curb enrollments."

Brokers handle "about 80% of the sales," so cutting their pay is a quiet way for a plan to discourage sicker, costlier members from joining. Greiner said zero-premium plans in her area disappeared and seniors "ended up paying more than they were used to and getting less."

The knock-on effect is in Medigap, the supplemental policies that cover what traditional Medicare doesn't. KFF's Appleby cited Telos Actuarial data showing Medigap premiums **rose almost 17% on average** from the prior year, and one plan raised rates 45% at once. Skopec described where that leads:

> "we're going to see a traditional Medicare that is sicker and wealthier... The risk pool just keeps on worsening."

And the cost to taxpayers: "The Medicare Payment Advisory Commission says we spend about 14% more for everyone who chooses Medicare Advantage over traditional Medicare."

**[The Seven Figures Or Bust Podcast!, Episode 275: How To Capture TONS Of New Business From Terminating MA Plans](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOiStRiUA6Goc-2BaqWwTbRKi8EA-2FXO9niFVRY9N3E23MzGdm40smy2EzfpnFRLuNgp1YEdDIZw56t4Zx3bduf9QWlYD-2Bzm3PXB-2FLbjU0YyrCgbw-3D-3DS42t_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkZAZy6DSM1cbmWvb-2F-2F9-2BCIIxMfbnjZje-2BGIABQbPOUk9l6CIs0l256tYg3843Dup2ksD-2BojSxoXPDjBnVIymGnAlvcce1rndjGMNoIg7eIneH0h1ts6QKhdNyDKQJNw07Dui7zHJmEOpeFgCLiRZknI-3D)** (Sep 25) · Speakers: Medicare insurance agency owners · *Operators (distribution)*

Agents heading into the enrollment period that starts October 15 describe an unusually high number of "service area reductions," meaning plans leaving counties. "It's looking really green, boys," one host said. Another: "walk outside. You're going to find somebody losing their plan." One called it "a blue ocean," meaning wide-open new business, and said his agency's own clients are among those losing plans.

**[The Seven Figures Or Bust Podcast!, Episode 274: Carriers Are Telling Agents To Do GI Med Supps For No Commissions!](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhttzSdhFTNBEgruh4dneO3m3iwc4uFSrf1LBHpFf9j-2FP-2FkSieA2Kj9YPbFgnRYk8B9EyDTht5tZLmJMR8LID0FgmX4AKGXMkuHu8sKRFSMLA-3D-3DBUHP_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkby9JsHZZFvw5MdOCFXFEkCaxK6COLrF54XQi-2B9K203P0UF2I2YhYlKmWVR0l9vLK2Jbc7lVsaz3ASl24geMKJxFlShwnfu7R-2BoGpeFJ-2F-2BvPmwASEErrGY-2F0JGpgetCClIsMZkJ7-2FRrG3jKLBb0yS-2FE-3D)** (Sep 24) · *Operators*

When an MA plan leaves an area, its members get "guaranteed issue" (GI) rights. That means a Medigap insurer must accept them with no health questions. Carriers hate this business. Agents say GI commissions can be "a 95% reduction of your normal commission... a one-time commission of 20 bucks... In some cases, it could be no commission." Their view: "guaranteed issue business is the most risky business a carrier can take on without any close second." Carriers are now telling agents that CMS requires them to use GI when a client qualifies.

**[A Health Podyssey, Medicare Advantage Risk Adjustment: Why CMS's Payment Cuts Didn't Raise Premiums](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhObwgxf5EAjML3kw3tJyofdKwhQ6BSEbliwEHBTne7j-2BDD6IEKqaCdjGbcpPi5iL4W2IZkKgjV6e0-2FG6-2B5U4RPPNgpow76bNnA-2BIH92JqCuw-3D-3D4fk3_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkWJckPklW5GiL-2B-2FSFckvdATE-2BaqbJcetFH2KsC5ATX6dk86dOpa6w6RUcsJ493OOJtJa-2F-2FzecfG1sOPud6xQp57H-2FOx7E9t6Scgq-2Bbj-2BcCcq0p4ur85gAGz0s8dPQbRx9RbNt6lOZ3MuHNFsIN7ljZk-3D)** (Sep 22) · Speaker: a UC Berkeley researcher and co-author of a new *Health Affairs* study, interviewed by host Rob Lott · *Expert (academic)*

This study offers a partial counterpoint. It looked at "V28," CMS's revised formula for adjusting payments to MA plans based on how sick their members are. The formula was phased in from 2024 to 2026 to limit "upcoding," where plans record more severe diagnoses (for example, "diabetes with complications" instead of plain diabetes) to get paid more. CMS expected risk scores to fall about 2 percentage points and save about **$7 billion** in 2024 alone. The result:

> "plans didn't affect premiums or cost sharing, but they sort of reduced these supplemental benefits at the margin."

The cuts that did happen were to hearing coverage, meals and gym memberships, which shoppers notice less than premiums.

**Why it matters:** These podcasts describe an industry protecting its margins by selecting which members it takes, not by raising prices. Plans exit counties, cut the extras, and stop paying brokers for high-cost enrollees. That supports medical loss ratios next year. (The medical loss ratio, or MLR, is the share of premium dollars spent on care.) The costs are enrollment growth and more political pressure: the headlines are about seniors losing plans in the weeks before an election. The Medigap spiral also reaches supplement writers, including the MA insurers' own Medigap businesses.

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## The debate

### Do the MFN deals help or hurt the drug industry?

**Constructive case (Matt Klein, biotech CEO, [Biotech Hangout](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhayt-2BhfQncSZJgixRt6VRHQFZZZte5N2yZMUWrl-2Fkq30ctLrYIHe0bht9ztqkEFa1OHliUecK7-2FF-2FcuCQBIvYafOWDGp5zZXRzwyXZS95xdA-3D-3DjPHl_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkZHOBOkj0vPBuQlTcZhAibBXfUUH0NlDwINqNnR-2FMTEFv1ofO2ubDGgUvhTkbsjzmbyAcFVv58NkxT7LXo5KQ-2BYQmnRSnBvfLUMuWQJxtmnpXCEd6xeOD8LZ276LEux0hFFTbL0CfjNCgBZWznETl-2FE-3D)):** The US pays a disproportionate share of global drug revenue, which leaves the industry "levered to policy here." A deal that pushes Europe and Japan to pay more, with Washington taking a cut, is "a well-minded policy in terms of like what it would mean for all of us if it were successful." The deals "seem like they're constructive."

**Skeptical case (Sam Fazeli, [Biotech Hangout](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhayt-2BhfQncSZJgixRt6VRHQFZZZte5N2yZMUWrl-2Fkq30ctLrYIHe0bht9ztqkEFa1OHliUecK7-2FF-2FcuCQBIvYafOWDGp5zZXRzwyXZS95xdA-3D-3Dyx7q_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkSuUemnTYTEY3-2BawlOBPO-2FT8KtBFIqW7DNrTllGknYB3ZkLbDyG6kXeHZFCRYVE4A2FRPlq4D7DEXGnMX28ALc-2F1cAgvb9StQnTDXTldTsfqcoHZzue0-2BZbh1oFOhA3JDFIgrqgidcKRtQZsahWAXXE-3D); Steve of [BioCentury](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhbfiaYa6u5v5gXg-2FnJN-2B2yO7hW6Ov7J1V-2BcmcC0hNvuMtNa8KxE8Qt1oSIAr1N4BcVGadSZv1HZZrCEaHGl2x2W7zzFepObyJCRqQPa0hfDQ-3D-3D1o9t_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkQSb3WaCC6lPRs0flCd-2F9EUi-2FMOx4UB50bjwzRjTybuWtIpzOekbCEZIA-2F3afdwraEIKHNP6xOcjMmkAryjHZOlS9lv2g4iagP-2BO32CBpoCqZNHOcdJpyzyB-2Fp3Koj5-2FME7paBf-2Bm9ZB0wI6-2BrJkyZk-3D)):** Europe may simply not pay. In that case the likely result is restricted patient access abroad and pressure to raise US prices again. Fazeli also warned that cheaper Chinese drugs (he cited Chinese PD-1 cancer drugs and ADCs) could win foreign markets, "and then there is no benefit for the U.S." Meanwhile, the tariffs used to enforce the deals mostly hurt small companies that can't negotiate their own exemption.

**Where it stands:** Both sides agree that big pharma has reduced its risk by signing. The open question is whether the same approach works for mid-caps, and whether Europe will pay.

### Are private Medicare plans getting healthier or breaking down?

**"Discipline" case:** The *Health Affairs* study on [A Health Podyssey](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhObwgxf5EAjML3kw3tJyofdKwhQ6BSEbliwEHBTne7j-2BDD6IEKqaCdjGbcpPi5iL4W2IZkKgjV6e0-2FG6-2B5U4RPPNgpow76bNnA-2BIH92JqCuw-3D-3D1SUh_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkXEh1gHAknMaKIA2RZCHkYUQlEo7O6Lheuehr-2BuhuFWBjIfFwUNVgu4HOcIVfgxthRbPnEOC4DilXU8ZTQAxJ9FOEKbL2wCyoypXvK5jClXfLERcJQb3tuIlrkEdE56FdAk6FF1ptI6fdsd-2FwjaBvbU-3D) shows plans absorbed a multi-billion-dollar payment cut without raising premiums or cost-sharing, trimming only minor extras. That suggests there was room in the margins, and the current pullback is repricing rather than crisis.

**"Breakdown" case:** On [An Arm and a Leg](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhF0ui3M4SQZ18q4o0PKSLBdyLmLChYUC9xZ5Vs5-2B9uueS1UVrC6JN-2Bz2-2Fym8xJGFHphnsgcfj7t3HBQK5yP-2BoOh8k6PJfAIVvfcEX7V6xt6A-3D-3D03aO_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkalflpp-2BRdowg8FoeCPwKpkSlBeJ8QBPMzw-2FPBMqxTSl0vl811qlq-2BEm-2BA-2FhktC9SJRA1CtZFqI9q0FAlCbslTwqbse6VumYOcPRZBQOgJI1cZbCMiSPYcpQgZ-2BZdJZu-2BBjwYVhZuO-2FWzU9QoR4PZU4-3D), the Minnesota evidence is plan exits, broker commissions at zero, zero-premium plans gone, and Medigap rising 17%. Researcher Laura Skopec warns of a feedback loop: traditional Medicare becomes "sicker and wealthier," which pushes more people into MA and raises the cost of the whole program. Insurers "say they're going to keep yanking more plans off the market unless they get more federal dollars."

**Where it stands:** Both can be true at once. Plans are protecting their margins, and seniors are paying for it. For investors, the short-term margin benefit is real. The long-term political risk is growing.

### Who is to blame for GLP-1 costs?

On [The Plus SideZ](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOiu6m3a1v8AJiDJJEwiIPLkcL0Cmirna91hXX9E8HjYj5PKJc-2F6wgK9Mr5yA8-2BnNMCPUGPKDudf1e6Nkvqd3eMnNtkTumnPqQIXagSJxqHhcA-3D-3Dq2mZ_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkR2MzTu7bHn0f1Cx71ij0tSc57uXKt0vU7tSyCVf-2Frwkwh-2FzFGbeTjPIN62FPxpm8y6kS6nU7EYGPhsEzGUrbb3JcHV5fS8bSy340vttMAXCn6rwr-2FTXfSdSI6jT-2BokTxLzSvtUxwRjYIpXLKVJbcCY-3D) (Sep 22), an obesity-medicine doctor recalled an Obesity Medicine Association panel where Novo, Lilly, the PBMs (pharmacy benefit managers, the middlemen who run drug plans) and insurers "were all pointing fingers at each other." The host noted that Wegovy's price fell from about $1,400 a month four years ago to $500: "That never happens in pharma."

Mark Cuban's answer, in a revisited interview on [Fixing Healthcare](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOji71FPgmMkOTsyv4R0Gwp7BNhCH4wqNCj4Oq1oeQiuWGvGTvITkF-2FqG7-2BtXkCpa-2FjypOpZP2WgL4Fs-2BIbdiOTuUamPQwUhVQN-2FVCwKXNU3OQ-3D-3DKWFQ_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkYq-2FEzWF-2F-2BLFySBljpVkjx-2BP3tewM51EbNIvAkB8rIxljaE5o-2FNGOh1e35hPq1FgPXa2Lh09Amn6jDYBU5WNxDfGzHo2A0QtDcXtEIjBq0qC-2FRSfyQ2bsdxIXu-2FuTvirzuvzK8kiThMpUyMYxh4GXRY-3D) (Sep 23; *Operator*, founder of Cost Plus Drugs), is that the PBMs are the problem. See Read-throughs below.

---

## The names in play

| Company | This week's podcast signal | Source type |
| --- | --- | --- |
| **Eli Lilly (LLY)** | About 70% of roughly 700,000 new Medicare GLP-1 starts since July 1. Foundayo takes about one in three oral starts, with a diabetes approval expected later this year. Separately, Lilly's lawsuit over the FDA's refusal to classify retatrutide as a biologic had oral arguments on Sep 24, and the DOJ filed a letter backing FDA's side on Sep 21 ([On The Pen](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOif5vxJPTllbrSsPHk3rBIs-2FndaLb3JmxxAhL91HNvbesHMHFhrCiyGUH03UCnV8DwRcGHTVLg0MalZVFNvpiB4ISbeW2r8M-2FDKYjTHXuHXHA-3D-3Dh8sn_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkaKZmd4AUYLdQ11DsLE0ce5PFDQrO45YUOFyRt06jQGPGQtaPdej-2BDFDSifOk8-2F3sghYK-2Bs6I-2FVlgt3p38PPtFkghECC5iVyUqyjzO4KXP4ePHIfaLMD-2Bcm3kLhBxROJ4R1OqzMmvnsj6R-2B-2BB7-2BtUUQ-3D)). | Operator (CEO) + pundit |
| **Novo (NVO)** | Capital Markets Day (Sep 21): target of at least five "multi-blockbuster" launches by 2030 and $23B in pipeline sales by 2035, per [Brew Markets](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOjD1RG45kAEyEI-2FK0ONL1Z92kN9cU9-2BT7sn4HOsfJ0ANzZlYjsZGfwJO9OuK92Lh40CNurHJD2W57X68FQDqyz-2BVM1k-2B22P0XhLZ7zk6IiUVA-3D-3DoxEH_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkQSIkftIgVl2p-2Fte81av7mZV5vgg0tO-2BqHGEXALvJ9SnA6mC9KqmIUjA-2FfWd4vrLr1JySLR9iy2PjGp48Y2LQz5bRSJPNRzJ8mxeTxejri7vvf-2BhfP4YGHQyL8eb85h1ChiZ9Dfot3ArsQn7ZY8PB88-3D). About 13,000 fewer staff since last year. Stock fell about 7–8% on the day ([The Rundown](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhs3Oeb-2BihM5RYG9bKsfLBv8FcUZ9NnbStHhk9gbWFMnNgKgNEFiML1aKUCaxmtIXflJJW2C1kzNyahfksidmqa-2FU85cCdQAwzdkZ25k4m8Qw-3D-3D3mLn_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkREw9v4xW5-2BvkeDjUcx63MUH-2FO0jmPa-2F4Z7AGWK0RJy4G9D6QT8M7nmACZhS7-2Bp-2FtkkiDOhc7pfneH4Fi7VEIs8WlZ9u4CxKI2b5t3DPK0NdUBkVww-2BFYKTD5uyUsxXt6UcwNWgoJ7fW0GO-2BCihNTMc-3D); [BioSpace](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhgfNHLtpqay9Hj3axMY05UV1YNBAkuK1x-2FMPfQXWHGo6i9mQRZN6STiE3X0DnrxvPbpTZt3BJ-2B9UR75ELAaQ-2BNIfolu40VfBFhocoZY7rxfg-3D-3DFN2E_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkSZyhO4OaU84V2gJ9qr0-2FvcyOLYxHYCJPUTb2OTwC9dJbjEmz0GyvZV0HwYz-2BKc-2BT837gtjRrKw0G5xU-2BwPJznzKO2-2FkFT6-2BjmX7pHBw6ToepEw3JaM9U-2Fl3xBRc5FsC92Oc0e2Zf-2F4VQLZLL5QvSsw-3D)). About 1.5M patients on oral Wegovy, with plans to serve 10x more by 2030. US semaglutide patent expires in 2032. | Pundits (journalists) |
| **Pfizer (PFE)** | Its MFN agreement, released via FOIA, includes a clause sharing ex-US price gains with the US government. | Operator commentary (peer CEO) |
| **UnitedHealth (UNH), Aetna/CVS (CVS)** | Named by a Minnesota broker as cutting MA broker commissions to zero after UCare's exit. | Operator (broker) |
| **CVS Caremark, Express Scripts (CI), Optum Rx (UNH)** | The "big three" PBMs, which Cuban says "control about 272 million lives." Targeted by Iowa's new state law and by employer-benefits consultants. | Operator + expert |
| **Centene (CNC), Molina (MOH), Oscar, Elevance (ELV)** | Exposed to both the ACA-marketplace crackdown and Medicaid work requirements (see Read-throughs). No company-specific commentary this week. | Read-through only |

A note on the retatrutide case (our analysis, not the podcast's). The podcast framed Lilly's lawsuit around blocking compounders and securing longer exclusivity: biologic status means no compounded copies and a longer period before generics. There is also a drug-pricing angle. Under the Inflation Reduction Act, biologics get about 13 years on the market before a negotiated Medicare price takes effect, versus about 9 years for small-molecule drugs. That gap is the "pill penalty." Biologic status for retatrutide would give it the longer runway on negotiation as well.

---

## Read-throughs

**PBMs (CVS Caremark, Express Scripts, Optum Rx)**
- *Cuban's argument ([Fixing Healthcare](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOji71FPgmMkOTsyv4R0Gwp7BNhCH4wqNCj4Oq1oeQiuWGvGTvITkF-2FqG7-2BtXkCpa-2FjypOpZP2WgL4Fs-2BIbdiOTuUamPQwUhVQN-2FVCwKXNU3OQ-3D-3DwHle_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkcPNuIWV43BNJ2REfX-2F7uYe4dBrDcm6N5ccH1chPSvjKjy0M3AR9ST-2Fb2bQ4j-2F6OkQ-2F-2F2M9-2BNahgbHI6QoWGlw-2B2-2FJYsJC9uilfcVjQtUSwE0hx6ZWvQGEF2rUBQEdqSGDVI-2Fdh39F63asPzWp4HQAo-3D), Operator):* The big three PBMs "auction" their drug lists (formularies) to drugmakers. In the GLP-1 case, one of them held a "bidding war between Novo and Lilly" and dropped Lilly. Why do insurers put up with the higher costs? "Because they typically own them." He also described how this helps with ACA rules: plans must spend 80–85% of premiums on care, and "one way to gain the medical loss ratio in that silver plan is to pay yourself." An ACA patient still in the deductible phase can end up paying the full list price of about $1,300 a month.
- *State legislation ([Pharmacy Podcast Network, Iowa's PBM Reform Breakthrough](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOiHYmkFfrAtzBtjo57dulYxDyM8rgZzQH4PnhWwbQC5o2Lbui4k5jlKFoKdlnAjFURzBLwtGn4EXtRLb5lf7TKryNF0UWuL0dAG7HH9vrAXGw-3D-3D8Sds_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkSJILqM1PEImvGwLQ-2BfiAgC1qT4PqaDscZPz1xRO-2FCdI1iJbqFp0MtldRRSYBbbBu3w3n-2B5FOchQKGbv47a5ZCMglbQKyFrdOQf9KltA1ooxqkosLoQXEmn7PdgRIeR15RwgpiR-2FlMpAdTt2r0sk-2FlY-3D), Sep 24, Operator: the pharmacist-legislator who floor-managed the bill):* Iowa's Senate File 383 bans steering patients to PBM-owned pharmacies or mail order, requires PBMs to admit any pharmacy willing to accept their terms, bans mislabeling drugs as "specialty" to restrict access, and sets a pay floor at NADAC (the national average price pharmacies pay for a drug). He described the choice independent pharmacies faced before: "You either don't take the contract and that's just a blow. You're done, right? ... or you take the contract and it's death by a thousand cuts and eventually you bleed out." He said "DC hasn't been as active as we would like," so the fight is happening state by state.
- *Employers ([The Business of Benefits](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOiUmKGLPg5l13bh0LxZCvhKNYHcs5IyWlrFV1UcLw1PZLd-2BQK7bfxcqQYBAEW2U0F4cr-2BCoGKv6CK3Oh8Zh1-2Ft9f80PcLG0bwE5U3YvQkwgXg-3D-3DH0SO_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkeMcNkOzTyBoFGXjztdexfosOzQX-2F0bky9LSh3c0kTi1HnIpgW355y0q3esBI0GXXPT4jZ-2BsgLCXpKNim-2Fb8jLPH3n6P4HA-2FfGzOid4ThaNrX-2Br31CHyWW-2F6PjTj-2F6AUWK3mArQvOqXEyJrGj54ouk0-3D), Sep 24, Operators: benefits consultants):* One employer in a broker-run PBM "collective" had a repricing study done. On **$9 million** of drug spend, pricing outside the collective was **$1.4 million better**, mainly through higher rebates. The consultants' verdict on these collectives: "dirty," meaning set up to benefit the broker.
- *Independent pharmacies ([The Trusted Pharmacist](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOgmglPQw2n2CN4xPSnB3CEujrp2f-2FekWScy9Ar1R4RAIC1V77DuknJzU3PN3ieqYZu-2BQO7nXCVabg0I5pFGcrpzr7DzeFzXNNN9QzkzwWLbRA-3D-3DFITR_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkUDo-2BeEUCOMel6Opi1bsjromUBUXn42cgmWPj6ZTJrtsv4zvPMjhZSktPQNFX-2BEXm4bq0uCXngdUanFwLFgAQMqGqvUvWDwRcXzwbf9JmS9Pw6Pd0TXO65rPirpMziVOHQQaiVpNuGRMr30RkV5iE-2FE-3D), Sep 24, Operator: a rural Mississippi pharmacist):* "I had to sign an NDA to even see my own contract that was signed on my behalf." She described being forced to dispense a brand drug instead of the generic and then being paid less than the drug cost her.
- **Net:** PBMs face pressure from employers, states and pharmacists at once, and none of it depends on Congress.

**Biosimilars and generics**
- Generics and biosimilars are exempt from the September 29 tariffs "for now" ([BioCentury](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhbfiaYa6u5v5gXg-2FnJN-2B2yO7hW6Ov7J1V-2BcmcC0hNvuMtNa8KxE8Qt1oSIAr1N4BcVGadSZv1HZZrCEaHGl2x2W7zzFepObyJCRqQPa0hfDQ-3D-3DzvMJ_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkY-2B1rsIRzdz-2FuahxSimuV09RVZn4DAf-2BpjjNfbUUJuq2eQteDvxlXLt2USQGaejdPuStwxcoVCqPQzHGjBxlqx35nMZ5lhuTh-2FMPJ9-2BzDrgVCUIe-2FvyhfjJ2qx5fKJ5dIu5RS0jETqP8RgrA9653kp0-3D)).
- UChicago Medicine's chief pharmacy officer Denise Scarpelli ([Becker's Healthcare Podcast](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhAxUzBWHlAN-2FQ0NrLUE3epihZv7WNqNfRssFIlJhmH2SL6iTYY6h0hCTUe0xsU7ST13fSY865YlaHpjHP3fSSoi2tLQwA45C-2F4MMH-2BREHgMg-3D-3DXeW1_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkRFBxaXeryFdJCUf-2B-2FsoFGt6qoESLw6UxHzxWAyyrx8H5Ph8-2FuBW39NkD9SK5v0W9-2BMu4u6fB47kd3ayivL3wKmQipVSh7D6wZbB-2FgVc2FnLxvtDAJo6LXf0XR1ZcaI3gV1rvkCIO6Lyt0MtlwJY5eU-3D), Sep 24, *Operator*) said biosimilar uptake was "slow to go" because each insurer preferred a different one. Her system now stocks several biosimilars per class and picks whichever the patient's plan covers. She also said shortages of old generic cancer drugs like carboplatin and cisplatin are forcing switches to more expensive alternatives.

**Outside the US**
- The Pfizer MFN clause makes a company's ability to raise prices abroad part of its US deal. Fazeli argues Europe's energy and defense costs make that unlikely ([Biotech Hangout](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhayt-2BhfQncSZJgixRt6VRHQFZZZte5N2yZMUWrl-2Fkq30ctLrYIHe0bht9ztqkEFa1OHliUecK7-2FF-2FcuCQBIvYafOWDGp5zZXRzwyXZS95xdA-3D-3D_kHt_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkQuh9nF7AThDouerhiQyjmHVTtn-2F-2Bm5ng-2BWDca8-2FzHOn-2BG1U3luD63B7PCCybLPtZdyseRAlAVq6aVJFE83AJpUk7PbwHQbFLy-2F-2Bs8n8PtSbNLldiXPFNXH6dyTin960qvFYOeFP3k9-2FnpSh7VTFzyU-3D)).
- Ricks said the oral GLP-1 has launched in "four or five international markets" with "many more in the next six months," and will be made in Texas and shipped worldwide. That positions it well under a tariff regime ([Halftime Report](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhnOw6Ci0pcy2AvoZmpeHnQbQ7GZsbPFwgFcVBRx0A7sB-2FFW8g-2FcgHx7qdVTBvyT8jeATyQZ39p5TP1mFARDn9WDJjS7lSQhAX4imaArzn6Og-3D-3DWRCi_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkQzbG7dw5lKZuRxeUq4CGHbYRumhFczYWW0uvCb6dLw9Wcz6Lscb-2FXoesapohcY73-2F5pN4cA1feVgkqRbjUy0jXe4J8Gk6fczSGcQSQfIGmfW9fm9sCVur3cwy4SFF33ERvA2j-2FYWwi1eV8ktbAmz4E-3D)).

**Medicaid and ACA-marketplace insurers (Centene, Molina, Oscar, Elevance)**
- *Medicaid work requirements ([HFMA's Voices in Healthcare Finance](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOi06WOGLfPTvpxpE9yQTWF4s9iXasdacfAziRSM6MHZWsf-2FSDQTNvk5GzrUSqWPc1jLlHQ0LX6-2FBB6qUW-2BADTOvyNzClj1ox5x4y5oyjKlH5A-3D-3D9i6R_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkXhKP51zSF2JP-2Ba44fsX9t8c3dgalfZmTy4ZWC2MwA6LDd-2B-2BFBa2LZvTOtftRS3i-2BNoDNlLiU9IaAfKQPkoU6KhL57pTOj9lOKzGHhAxZK1cXZRISkuGfMwqr7jJqyvwtqrrQbCM-2FuEMnV8z9coHKgQ-3D), Sep 22, Expert: HFMA policy analyst Katie Gilfillan):* Starting **January 1, 2027**, in 43 expansion states, most expansion adults must show 80 hours a month of work, job search, volunteering or school. CBO projects coverage **down 5.2 million by 2034**, and CMS projects **2.7 million fewer enrollees in 2027**. Eligibility checks move to every six months. Gilfillan's point on timing: "You're not going to see this immediate single financial event." The impact builds through 2027 as members come up for renewal.
- *ACA agent crackdown ([Seven Figures Or Bust, CMS Passed The Moratorium](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhb7xp4xZvYkjgQBHvKAgsfxFDHEeOEVPbfj6F5reHt1BRnc6y2vjtJLEoscHxKYM4phzcVRSpQ7EPjXluraEwmi7Yf3QHVzmMtILQDX-2B1Oug-3D-3DJWDi_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkRzI-2BNq1G1ull6xJTMP8jLqG-2FQjZAxZEG7keSwHDb-2B6BxAHJQEW-2FBVAiHSu0A1Zcdm2Y8d-2FRwZXYYWMJOIZPEQlsS55VabYziJ-2Fvvs-2BYWJghiWLS9Hxi2wAhtQ9aH0-2FSDQOEPMRxmbdtLduCFiKp0V4-3D), Sep 22, Operators):* CMS issued a 56-page interim final rule (CMS-9872-IFC) that pauses new agents and brokers from registering on the federal ACA marketplace. It also creates **standing authority** (45 CFR 155.220) to impose these pauses again whenever CMS sees "unacceptable risk" to the marketplace. The hosts stressed that "this is ACA, not Medicare at this time," but added "never say never." Fewer agents signing people up means slower enrollment for the insurers that rely on agent-driven sales.
- *"Phantom" enrollees ([Paging America](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOibusfyVvApM4nDT3mPjZh3twdl6Ghb0w5tOsyIkAeHTCdQtUoPDUvTMrUs30JcfktsN3wdF-2FcteLkGTB1W7cW-2BzZHZdJyFsONL2vqd19XhQA-3D-3Dw-2W_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkavm4-2Bi6hM9-2F6uxJE91ger6zwhVYP5p-2BI90v8M0Czb2SV28lA6E8d6YlS-2FbvbQoH8IL7UyO1yqbVL-2F3yWueXkwoKTyv5-2FnUPIJF-2BITKzjfbpqAElz76kBWTGcG7mibmFa-2Fple57sMD3DHxCBT73SxOk-3D), Sep 24, Pundits, openly partisan hosts):* The administration removed about **760,000** ACA enrollees who had never filed a claim. Dr. Oz: "we call them phantoms because we believe most of them either don't exist or had no idea they had coverage." The hosts argue these are mostly young, healthy people, so removing them is like "taking a melon baller to the parts of the ACA that keep the ACA healthy." If they're right, the remaining pool gets sicker, which is bad for 2027 marketplace margins. If the administration is right that many enrollees were fraudulent, the effect on margins is small.
- Add the expiration of enhanced ACA subsidies, which Bloomberg's reporters said drove "drastic" premium increases and pushed many people to go without coverage ([Everybody's Business](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOgwOawP-2FNMjr9ldTlPXcsbOI0-2BNAOTxVmJvCyNYi4fRyBkO9Y7o9lKHsWtXSfPKgny42hKTYkAwSBiX2QiUQZrB8hUy-2Bbg6szL9hQ4U8Qj8hA-3D-3D-f_A_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkQ5pLTzvGERSVmMCHzg9B9Uu-2B6IxJBJ9bAKysI1MiPrXVLPsV6JxNdWXAaKffW-2BfYIuCe8iUDGRdIu1tlRzHIi3D8kIpdGrsXy3P32PcrqoVyT0knNa1bOvO6jOsitupOPOTq5Ntsy99BXxmiRQuTOI-3D)). The result is a smaller, likely sicker ACA market going into 2027.

**Optum-style services and care delivery**
- Health systems are taking on some of the insurer's work. UChicago's "PharmaFit" program has pharmacists managing GLP-1 patients, handling coverage and tracking progress toward goals. Scarpelli says drug spending is rising "due to utilization. Everyone thinks it's due to inflation, and it's not really inflation," with GLP-1s the main driver and some cell and gene therapies costing "a million to $2 million" ([Becker's](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhAxUzBWHlAN-2FQ0NrLUE3epihZv7WNqNfRssFIlJhmH2SL6iTYY6h0hCTUe0xsU7ST13fSY865YlaHpjHP3fSSoi2tLQwA45C-2F4MMH-2BREHgMg-3D-3DVvkP_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkezXhAbuYZF1gt2R-2FSXq8oi1V38zEh9oAxrYN8UW0Lw6v-2FjvRMDhf-2BQWl8Qrwj1U2M7feYGriNBrHWCEtN9FUQi5CFCghcon9BRAXaYF4BRPqHwQpGv6DX-2FMC7Nsg4PLbC7yMMtz7ZUNIKQc2BqwI90-3D)).

**Hospitals (HCA, Tenet, UHS)**
- Nothing specific to the public hospital companies this week. Nonprofit safety-net operators gave the clearest picture of what's coming. Adventist Health CEO John Beaman ([Achieving Health](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOgXzqMZBBJHXM0MCgMi4Fbxfsw4yi9IItyNEVDyohC2pcwjBv2WHnhsn0BcHt86PnH0DyE1yDJGmWKEzOfWgYmmJTF5sz1u9ooWSprQvF-2FmHg-3D-3D6Qeu_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkQg1HrVEpQ-2ByIcsEK3Jwc-2BXUwLmvw0EYNxTys-2FftF-2FEVs-2BlOjvyKDRdM0OKjdkRXj-2BmqK-2BVO5jrBEoddd86gAhFwZlO4geeGfKDvxYirj0NLVbjJoPoliF5C9GmOgVYryt-2B9Pf9WUQlbnPmSP10QRXk-3D), Sep 23, *Operator*) compared rural hospital finances to Jenga: "all it takes is pulling that wrong little block of wood out of the puzzle and it all comes crashing down." The host listed three supports for these hospitals: state-directed Medicaid payments (capped by the 2025 budget law), the 340B drug discount program, and ACA coverage. The new Medicaid work requirements "chew into" the third. Adventist is placing enrollment navigators in its ERs and clinics, working with managed Medicaid plans, which "lose a piece of that PMPM" (per-member-per-month payment) when enrollment falls.
- HFMA told hospital finance teams to track movement from Medicaid to self-pay or charity care, bad debt, and uninsured visits. For the public hospital companies, that points to higher uncompensated care building through 2027 in expansion states.

**GLP-1 exposure**
- Drugmakers: Medicare is adding volume and employers are cutting it. Lilly is winning the mix. On Capital Markets Day, Novo CEO Mike Doustdar argued the market is "not going to come down to Coke versus Pepsi. It's going to be Coke and Pepsi and Fanta and Dr. Pepper and Red Bull" (as relayed on [Brew Markets](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOjD1RG45kAEyEI-2FK0ONL1Z92kN9cU9-2BT7sn4HOsfJ0ANzZlYjsZGfwJO9OuK92Lh40CNurHJD2W57X68FQDqyz-2BVM1k-2B22P0XhLZ7zk6IiUVA-3D-3DYBa5_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkb3bQRZ2chSOUZGUK-2Fx6ljOZGeP9j09VTxHs6wqpk4dmQZ5pUWMIQUrt2tvNarbTWB0GBIxWTcjM-2Bfqiuxpw-2Bs5blxwMjv9MbVFxwuvxjo5llW10KuMN6duROQCHFXNVVQMMI6-2B1eOUjCdCJL-2F1dnC0-3D)).
- Compounders: The FDA sent a warning letter to Empower Pharmacy, one of the largest compounders, over mass-producing GLP-1 copies with added ingredients like B12 or niacinamide ([On The Pen](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOif5vxJPTllbrSsPHk3rBIs-2FndaLb3JmxxAhL91HNvbesHMHFhrCiyGUH03UCnV8DwRcGHTVLg0MalZVFNvpiB4ISbeW2r8M-2FDKYjTHXuHXHA-3D-3D5I_Y_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkZI-2BZ9zv6GzrvkUGSO8a-2BwpEXzVF6HlH9e-2FKns31cPwHtBguTSFXAZFfc6Nihrz8yVU0JLFtRkKqPstdRsO-2BRcKquFilCmzvwBDyXZhnv79-2FeILZzJfd-2FRcbs9h-2FLaXJ4TgTKKSNuGt4l-2Borvvj8X2U-3D), Sep 22; host Dave Knapp, *Pundit/patient advocate*). The FDA's position, per Knapp, is that adding an ingredient "does not automatically solve the problem" of copying an approved drug. That is good for branded volume, but it removes the low-cost option that workers dropped by employers have been using.
- Marketing scrutiny: A Washington Post analysis discussed on [The Gist Healthcare Podcast](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOjglmICA9oRCh6W-2FRCRJNxp1RCSEeT4m5BvL1fi-2Bo5arKsPdFNVmOrotKWE4MFp-2Ba6jIBsIslAMcikO2NOtL9j11vkvHvL5SRC64UztCdJH5g-3D-3D5siJ_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKkQnViE8tqCUQps5YlAaAtvslUhB0WWJl-2BpBt4lC9j-2F6UH0ebzoiBPjyrbxj6jDOtotSBnH7yxXIJ3-2BJZFK3BBEeYts7QDljQxodc-2F-2Bq-2BThHN2-2FJMbRJPtA0LO9pBSSmTMgPbnmNwwZiqQqAKhV-2BcASU-3D) (Sep 21; WaPo data reporter Lydia Sitholm, *Journalist*) found Lilly and Novo paid about **$270 million** to roughly **250,000–270,000 prescribers** over seven years. That is the largest network of paid prescribers among more than 400 drug categories, ahead of blood thinners at about 230,000. The companies have expanded outreach to general practitioners and to prominent physicians, including a former American Diabetes Association officer who ranked fifth by payments. The payments are legal, but this is the kind of finding that draws congressional attention to drug pricing.

---

## What changed

- **The ACA agent pause went from a leak to a final rule within a week.** On Sep 21, agents were still guessing what it would contain ([Seven Figures Or Bust, Episode 273](http://url7324.matterfact.com/ls/click?upn=u001.idHmPrr2Geh7KYLAsTy7NkrIVb-2FgA4pmf2rMXQwGcOhayt-2BhfQncSZJgixRt6VRHeRUyLbEFRnR-2B4Tha6XbobVq0pPsDVvNvsV4N1PovOHAXNOOT0IkLoih-2FNud9zgqTYztkXnXvatIvjQzVTlTK1A-3D-3DfmPk_7mLGwmUci-2BLaXswv9WX1yTgqn3Wad-2FotHhzHgSNAZbVrz8hpGx6-2Bw5Xs0kUWw7rK3uGCQSzfw9tCcluxZDDKker-2FT5rT2iIzpaB1VujsAd8YrAx1lPEzafYZFqQ7SgrmkobLisbyJkIn5E0RNH7ssUoqluwyDZEHq-2F82k-2Fk2bZdrA-2FOGKQFg5HoZGzS8NyjHp4PC3i-2Fb7qTqSWiRknnO2zk-2BTDWGTbCiWwDTMJhM6Ic-3D)). By Sep 22 it was a 56-page rule that CMS can reuse in future years.
- **Medicare GLP-1 coverage now has a first real number:** about 700,000 new starts since July 1, and Lilly's roughly 70% share.
- **MFN deals now have some public detail.** The Pfizer agreement shows a share of foreign price gains going to the US government, and a mid-cap CEO said openly that he expects deals for smaller companies next.
- **Quiet this week:** Medicare drug price negotiation (the 2028 list and the pill-penalty fix), the Medicare Advantage rate outlook, Star ratings and RADV audits got no substantive podcast discussion. Star ratings for 2027 are typically released in October.

---

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